The Ferado Terrace

For further information about... The Ferado Terrace      - call: 0141 943 2345      - email: enquiries@ferado.co.uk      - visit: www.ferado.co.uk Calor LPG      - call: 0845 603 9324

Calor is working alongside the Ferado Terrace Company to introduce a brand new innovative alfresco solution suitable for catering for the smoking ban and giving businesses profits of up to £52,000 a year in the first year.

A simple yet effective outdoor solution, the brand new Ferado Terrace has been specifically designed to create a comprehensive outdoor area allowing customers to eat, relax and drink outdoors whatever the weather.

The Ferado Terrace meets the current draft guidelines for the smoking ban as it is not considered to be an enclosed space, making it an ideal solution for outlets looking to cater for smokers since the ban came into force on 1st July 2007 in England.

Each module can seat approximately 12 people or accommodate up to 20 people standing and can be simply connected together to cater for the needs of the outlet and make the most of the space available.

The Ferado Terrace can offer customers shelter from the elements by applying versatile wind breaks. An integrated, roof mounted heater with no visible flame is powered by Calor LPG and offers a convenient and flexible heat source ensuring customers are comfortable, even when the external temperature drops. Its innovative gutter cup system also ensures customers are kept dry. The side panels also offer outlets a branding opportunity and can be replaced to suit each outlet’s individual requirements

Although suitable as a permanent structure, the Ferado Terrace can be assembled with little ground preparation and is available with or without flooring. The Terrace has been designed to be easily assembled and dismantled and can be stored between use.

The configuration of the units can be tailored to individual business requirements and ground level access means the Terrace meets the Disability Discrimination Act legislation.

With just two units in use, the Terrace can provide up to 26 covers and offers businesses the potential to generate profits of up to £52,000 a year in the first year, based on a discounted purchase price of £8,500 per unit (normal list price is £10,500). These figures are based on an outlet operating a ten-hour day, serving an average of 50 covers per day, with an average spend of £17 per head plus VAT. When running costs, labour costs and insurance are taken into account, a gross operating profit of £329 a day gives businesses a potential overall profit of almost £52,000 a year.

> See the profit potential in figures.

The Ferado Terrace can be purchased outright or may be hired on a short term basis, for example, for use at events. Flexible payment opportunities are available to lease purchase or hire purchase the Terraces, making them an affordable investment. Thomas McGonigle, managing director of the Ferado Terrace Company explains how providing a comfortable outdoor space can do more than just provide a solution to the smoking ban. He says “Improving outdoor facilities can increase an outlet’s capacity and attract more customers and keep them for longer! With effective outdoor heating, customers can be kept comfortable for longer, have more space in which to enjoy their meals and drinks and are also able to smoke.”

Calor commercial market manager Sabrina Jackson agrees: “In addition, by providing suitable outdoor heating, outlets can make the days last longer as warm and comfortable customers are more likely to prolong their visit and increase their average spend. Outlets with heated outdoor areas can also encourage people to sit outside earlier in the year and make the summer last well into autumn”.

Outlets already using Calor LPG for heating, catering or water heating requirements have the option of utilising their existing bulk LPG tanks to fuel the Ferado’s integral heater. Alternatively, the unit can be powered by Calor Patio Gas^TM cylinders which feature the innovative Gas Trac ® device. Gas Trac ® indicates the amount of gas remaining in the cylinder and ensures outlets can plan ahead and organise a replacement cylinder in good time.

Calor’s distribution network offers a fast and friendly service right across the country, from the furthest points in Scotland to the tips of Cornwall. For added peace of mind, all Calor drivers are trained to do a visual inspection of LPG cylinders and connections when they reach outlets to help ensure that the LPG supply should be safe. It just takes one call to Calor Gas Direct on 0800 662 663 to book a delivery slot.

Outlets looking to make the most of their outdoor space in England, Wales and Scotland should contact Calor LPG on 0845 603 9324.

Take a look at the Ferado website for more information about the Terrace. For information on current promotions (offering discount of the list price of £10,500) please contact Ferado on 0141 943 2345 or via email at enquiries@ferado.co.uk.